When you market on Facebook, you will hear many tales on the best things you should do. It may be tempting to follow some of the trends, but you have to realize that not all of them work out the way they say they do. The following paragraphs, by contrast, will outline a solid strategy that you can use to market your business on Facebook.
Talk with your fans often to get their feedback on your products. Pay close attention to your followers and what they want. The public can offer many great ideas. Your fans are your customers, so always listen to them.
Try a giveaway as a way to boost your Facebook marketing. Try getting your customers to 'like' your site by giving them something for free. Make your winners viewable to maintain the legitimacy of your contest.
Check comments on your Facebook page regularly and respond promptly. Express your gratitude that time was taken to communicate with you, and make sure you try to answer their question thoroughly. If you have a page on your site that holds the information they need, share the link with them.
Fan Base
You need a good fan base when you are using Facebook as a marketing strategy. This means that your focus should be on building your follower count until you have around 5,000 people following you. After you have developed a fan base, you can begin marketing your products by increasing your investment.
Hold a giveaway promotion to get more followers. Give away something to a small group of your customers willing to be on the mailing list or those who give your Facebook page a "like." It will not cost you much money, but the communication opportunity with customers is invaluable.
Offer something exclusive if someone "Likes" your page. People pay attention to a page with a high number of likes. Try to give a way free items if they are going to 'like' your Facebook page. This will grab people's attention rather than asking them to like the page. Making it lucrative can work well for you.
Provide value in every post you make on your Facebook page. Your followers must be able to benefit form every single post that you make. Try not to "sell" too much, though, or your followers will quickly tire of seeing your name pop up on their news feed.
Give your audience spots to sign up on the Facebook page. Having potential customers sign up and provide you with contact information means you'll have the ability to continue to interact with them. Contests are a sure-fire way to get people excited and interested in your page.
One strategy for turning visitors into fans to to maintain a fans-only content area on your website. When only followers can see certain parts of your page, it will make visitors want to become followers. One caveat, you lose SEO when content is hidden; therefore, limit the amount of content that is hidden.
Facebook Marketing
It's really taking the easy way out just trying to follow the latest Facebook marketing trends. Fortunately for you, this article actually contains great Facebook marketing advice that has nothing to do with trends. Use what you've just learned, and watch your business take flight.
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